Electra Unicorn Lifestyle Bike Helmet

Let people know you’re coming through. And do it in style.

The revolution started here. Townie® was born from an idea that challenged the sacred geometry of bike design and created a completely different riding experience.

The mountain bike experience starts here. With a redesigned frame that’s now lighter and more durable, along with a smooth-riding suspension fork, thru-axle hubs*, and a 1x drivetrain*, this aluminum hardtail is everything an aspiring MTB rider needs to ev

From neighborhood adventures to family trail outings, this built-for-kids mountain bike makes it easy for young riders. The frame design and components inspire confidence and control, helping them develop their off-road skills.

The Ultimate Getaway Vehicle Race-tuned. Adventure-approved. The Diverge 4 gravel bike is built for full-gas race days and off-grid epics.